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STR Weekly Insights: 13-19 August 2023

With almost two-thirds of U.S. K-12 students back in school, hotel occupancy followed normal seasonal patterns and trended down for a fourth consecutive week. The industry lost 1.3 percentage points (ppts) from the prior week, and at 67.0%, was unchanged from a year ago but down 2.9 ppts from the same week in 2019. ....

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Extended-Stay Hotels Continue to Gain in Popularity

The pandemic and hybrid work arrangements have generated strong demand for longer hotel stays, increasing the popularity of cost-effective extended-stay hotels and making them one of the fastest growing segments in hospitality. With higher margins and lower development costs than full-service hotels, extended-stay properties have the potential to generate higher returns on investment. As a result, banks are more likely to provide funding for what are perceived to be lower-volatility, higher-return hotels, particularly those associated with well-established brand families. We expect capital to continue flowing into this segment as long as outsized returns exist. ....

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