December 11, 2020
Yuhui Tay.
In the market for handcrafted, cruelty-free makeup brushes? You can #supportlocal and get your hands on some from homegrown brand 13rushes. We got its founder Tay Yu Hui to talk about the brand and how she overcame hurdles to run a successful business.
1. Why did you set up 13rushes?
I felt that there was a lack in selection in the market and the makeup brushes available were simply not up to par.
My mission is to provide good quality, synthetic alternatives that everyone can afford, and I hope to convince my customers to make a lifestyle change and opt for cruelty-free brushes whenever possible. I personally feel that looking good doesn’t need to come at the cost of harming animals. 13rushes has a simple moniker: “Make-up brushes; as good as the real thing, none of the guilt.”