PreSidential election. Now on bbc news, The Media Show. Hello, im ros atkins. And im katie razzall. And this week, were meeting the Business Brain behind europes biggest youtube creators, the Sidemen. Well also look at a new game from sony which has become one of the biggest flops in media history. Thats all coming up on The Media Show. Were Going to begin with news thats been dominating the headlines this week the escalation of the situation were Going to begin with news thats been dominating the headlines this week the escalation of the situation in the middle east. Weve been discussing the challenges of covering such a multifaceted story with the bbc s chief international correspondent, lyse doucet. While we say that everything has changed about journalists but nothing has changed, the fundamentals are still there especially when you are on the ground in the heat and dust, in this case under the bombs. Its the who, where, what, when, why . What is actually happened . Remember that G