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How Chevrolet is Reaching Out to Younger Buyers for the 2021 Chevy Silverado


How Chevrolet is Reaching Out to Younger Buyers for the 2021 Chevy Silverado
Chevrolet is starting a new advertising campaign trying to draw in new, younger buyers for the 2021 Chevrolet Silverado. See how the auto giant is diversifying its message.
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Chevrolet is starting a new advertising campaign on TikTok for its popular 2021 Chevrolet Silverado, to reach a younger and more diverse audience. The new music video features the artist BRELAND and his song “My Truck.” The lyrics in the original song have been changed to highlight the 2021 Chevrolet Silverado.
“Chevy is a brand that loves celebrating trucks and the people who own them,” said Steven Majoros, vice president of Chevrolet Marketing. “BRELAND’s song, ‘My Truck’ is so exciting because it is a great representation of why truck customers love their vehicles – they offer a source of adventure, fun and capability. The reboot of ‘My Truck’ will definitely be a new anthem for ....

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Transcripts for CNN This Hour With Berman and Michaela 20140218 16:26:00

That don t require this congressional approval. that s right. this is an example of one of those things. there has been a lot of talk recently. it doesn t really die out about whether climate change is real. the president said in his state of the union address, that climate change is a fact. this is one of many ways that the administration is attempting to help battle, to tackle the challenge of climate change. these rules are the next phase of an effort that began back in 2010 and 2011, when the administration first announced these new standards for trucks. those were for models 2014-2018. this next phase will be for truck models from 2018 and beyond. so this again is one of those examples of the kinds of things that the president can do without congressional action. they want to show the president is doing everything that he can without the help of congress, because we know it has been pretty difficult getting a lot of things through congress. the clean air act of 1970 ....

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Detailed text transcripts for TV channel - FOXNEWS - 20110811:11:23:15

Detailed text transcripts for TV channel - FOXNEWS - 20110811:11:23:15
comparemela.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from comparemela.com Daily Mail and Mail on Sunday newspapers.

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