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Opinion: Navigating kid-centric products – Balancing parental concerns and child appeal

Opinion: Navigating kid-centric products – Balancing parental concerns and child appeal
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Stealthily Healthy Tropicana Design Speaks to Kids and Parents in Stormbrands Design of Tetra Pak Wedge

For this all-new entry into the kids smoothie category, designers had to both reassure health- and nutrition-minded parents on the shelf with a trusted brand, while still delighting kids at the breakfast table, lunch table, soccer practice, or beyond.

Zoe phillipsonTetra pakTropicana brands groupTropicana kidsTetra wedgeKids smoothiesSmoothie machineCocoa popsWilly wonka esquePenguin bar

Tropicana enters kids smoothie category

Tropicana enters smoothie category with a new kids offering in a range of two new flavours Pineapple & Mango and Strawberry & Banana. Tropicana is

United kingdomLiz ashdownTropicana brands groupTropicana kids

Kids eat free deals around Stoke-on-Trent this Easter

Kids eat free deals around Stoke-on-Trent this Easter
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Kids eat free Easter deals around Birmingham - plus £1 deals too

Kids eat free Easter deals around Birmingham - plus £1 deals too
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United kingdomBella italiaDobbies garden centreHungry horseFarmhouse innsEat freeMonday aprilFriday aprilBrummie mummiesKids eat freeBrewers fayreMorrisons cafTropicana kidsMoney saving tipsBirmingham mumsSchool holidays