What New Zealand tourism s South Island focus means for visitors
7 May, 2021 03:22 AM
4 minutes to read
The snow-capped Seaward Kaikoura Ranges. Photo / Supplied
Thomas Bywater is a writer and digital producer for Herald Travelthomas.bywater@nzherald.co.nz@ThomasBywater
Yesterday the New Zealand government announced a $200 million boost for regional tourism to keep operators open and travel bubble ready.
Along with a giant Kiwi and a surreal advertising pitch for Australian visitors, the support package was a more tangible aid unveiled at the TRENZ hui in Christchurch.
In a twelve-point plan, pots were put aside for various tourism rebuild goals. These included restarting hibernating businesses and revamping offerings to attract the kind of sustainable and high-quality visitor that Tourism minister Stuart Nash is hoping to woo.