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Peloton is a media company now, with media company problems theverge.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from theverge.com Daily Mail and Mail on Sunday newspapers.
Peloton’s Q2 2024 earnings were mixed some things flopped, other things seem to be buoying the business. Like relaunching the Tread Plus for $6,000. CEO Barry McCarthy told investors on the earnings call that since it started taking orders in December, there’s actually a demand backlog. McCarthy also said increased interest led to more sales of its cheaper, entry-level Tread. That, I get. (I reviewed it, it’s great.) But I’m fascinated by the folks who didn’t blink at plopping down $6K for the Plus despite the infamy associated with it. Is that you? Hit me up, let’s chat. I’m legitimately curious! ....