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Millennials move in on wine auctions as China tariff opens door


Millennials move in on wine auctions as China tariff opens door
Jane Rocca
Photo: Supplied
For more than 55 years the biennial Barossa Wine Auction has lured those keen on rare and vintage wines from the prized region of South Australia. This year, however, all eyes are on new collectors – millennials aged in their mid-20s – who are taking over the once-strong Chinese market interest.
The event now includes two live auctions – the first held in the Barossa on April 16 and a new ticketed event in Sydney on April 29. An online auction runs until early May, while a live stream in Hong Kong is aimed at expat collectors. ....

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