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Google's new generative-AI search engine should terrify the media.

It's convenient. It's conversational. Could it be deadly? ....

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The Wall Street Journal is getting into SEO and self-help content

In February, an unlikely entrant joined this year s competition: The Wall Street Journal.
The Journal has placed a number of service-minded, search-engine-optimized stories in front of its paywall over the past few months, including a state-by-state COVID-19 vaccination guide and a piece outlining what to know before investing in Bitcoin. It s the kind of digital fare that is commonplace across the internet but relatively new for the 131-year-old newspaper.
But the push has received mixed reviews internally, Journal editor-in-chief Matt Murray acknowledged. Reporters on corporate beats, for instance, have been told they will be asked to work on more breaking-news stories about the companies they cover, increasing the frequency that they are expected to publish, one person said. ....

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