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The youth decide who the coolest brands in SA are at Sunday Times GenNext Awards

The coolest brands, according to South Africa’s youth, were announced at the 19th annual Sunday Times GenNext Awards, held in Melrose Arch, Johannesburg, last week Thursday. ....

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Mercedes-Benz SA named coolest vehicle brand — by the youth

Mercedes-Benz South Africa (MBSA) has been named the coolest motor vehicle brand in SA by Sunday Times GenNext, the age group from eight to 23 years old. Not a bad achievement for a brand of vehicles driven mostly by people who are several years older. The Sunday Times GenNext movement highlights youth brand preferences. ....

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WEBINAR | How to appeal to the most sustainability-conscious generation

SPONSORED | Get valuable marketing ideas from brands that have successfully integrated environmental, social and economic factors into their operations during this Sunday Times GenNext event ....

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How your brand can attract and retain top millennial talent

SPONSORED | A recent Sunday Times GenNext webinar discussed what qualities employers are looking for in millennial employees, and the value they bring to companies ....

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