To penetrate deeper into the households, Britannia Bel Foods is working on accessibility and affordability. It plans to come up with Rs 10 sachets and expand its distribution multifold in metro cities.
Best Media Info: In his new role, he will lead the company’s marketing function, including portfolio and brand strategy, activation and integrated communication, and innovation| Marketing News
Arsiwalla comes with over 17 years of experience, having worked across categories such as foods, personal care, and over-the-counter products. He has worked in the packed consumer goods industry with brands such as Frooti, Ferrero Rocher, and Kinder Joy