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Q&A: Motown s Ethiopia Habtemariam Is Ready to Fully Execute Her Vision at Tadias Magazine

April 27th, 2021 in Featured. Closed Ethiopia Habtemariam says she’s ready to use her newfound autonomy [as chairman/CEO of Motown Records] to fully execute the vision she had for Motown when she arrived. She has spent the last several months staffing up, and, she says, “creating a blueprint” for the label’s future as a global force in recorded music. (Billboard magazine) Billboard Motown’s Ethiopia Habtemariam Is Ready to Fully Execute Her Vision: ‘Stay Tuned When Ethiopia Habtemariam was appointed chairman/CEO of Motown Records in March, she became the third woman and only the second one of color ever to hold the title at a major label. Her ground-breaking appointment also signaled a full-circle moment for Motown: It is once again a stand-alone label, with Habtemariam reporting directly to Universal Music Group (UMG) chairman/ CEO Lucian Grainge. (Previously, she reported to Capitol Music Group chairman/CEO Steve Barnett, who retired at the

Motown CEO Ethiopia Habtemariam on Label s Future

Since overseeing Motown’s move from New York to Los Angeles as the label’s president in 2014, Habtemariam, 41, has led entrepreneurial ventures such as the label’s 2015 alliance with Atlanta-based Quality Control, which has yielded hits by Lil Baby, Lil Yachty, Migos, City Girls and Layton Greene. Motown is also home to Blacksmith Recordings (Ted When, Vince Staples) and Since the 1980s (Asiahn, Njomza) as well as Erykah Badu, Kem, Tiana Major9 and Nigerian star Tiwa Savage. During Habtemariam’s almost seven years at the label, Motown has logged 28 top 40 songs on the Billboard Hot 100 from Lil Baby, Migos, Ne-Yo and others, as well as 28 top 40 albums on the Billboard 200, including projects from Erykah Badu, Kem, Lil Yachty, City Girls and Migos.

Motown s Ethiopia Habtemariam Is Ready to Fully Execute Her Vision: Stay Tuned

When Ethiopia Habtemariam was appointed chairman/CEO of Motown Records in March, she became the third woman and only the second one of color ever to hold the title at a major label. Her ground-breaking appointment also signaled a full-circle moment for Motown: It is once again a stand-alone label, with Habtemariam reporting directly to Universal Music Group (UMG) chairman/ CEO Lucian Grainge. (Previously, she reported to Capitol Music Group chairman/CEO Steve Barnett, who retired at the end of 2020.) Founded by Berry Gordy in 1959, Motown achieved unprecedented mainstream success through standard-bearers such as Smokey Robinson, The Supremes, Marvin Gaye, Stevie Wonder and The Temptations. Over the years, its roster evolved to include The Jackson 5, Lionel Richie, The Commodores, Rick James, Boyz II Men, Erykah Badu and India.Arie.

Motown s Ethiopia Habtemariam Is Ready to Fully Execute Her Vision: Stay Tuned

Motown s Ethiopia Habtemariam Is Ready to Fully Execute Her Vision: Stay Tuned
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