Mumbai: How does one ensure that absolutely no one takes offense to content one posts online? Simple- add a disclaimer that denies any accountability or responsibility whatsoever! Taking this thought further is Mondelez India’s latest campaign for Cadbury Perk titled, what else- ‘Disclaimers’.
Disclaimer! - Cadbury Perk s Quirky New Campaign Urges The Country To Lighten Up adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.
Cadbury Perk and Alia Bhatt return to the brand s âlightâ proposition in new spotâ¦
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⦠It marks the Bollywood actressâ first ad as a brand ambassador for the chocolate wafer brand that made its India debut 25 years ago in 1996.
Cadbury Perkâs new spot is nothing but light. From the set to the artistesâ attire to the theme of the ad, itâs nothing but what the wafer infused with Cadbury chocolate has stood for â lightness.
Just over a minute long with RITVIZâs âUdd Gayeâ playing in the backdrop, this spot marks Bollywood actress Alia Bhattâs debut as Cadbury Perkâs new brand ambassador.