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FilMart Interview Teaser: Eros Now CEO Ali Hussein Talks Originals and English Language Strategy

FilMart Interview Teaser: Eros Now CEO Ali Hussein Talks Originals and English Language Strategy
Variety Staff, provided by
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Eros Now, the streaming service operated by Eros STX Global, competes in a crowded and fast-evolving Indian OTT market. Ali Hussein, the company’s CEO will be in conversation with
Variety’s Asia editor Patrick Frater, on the first day of Hong Kong FilMart. Before that, Hussein gives a taste of things to come.
How would you sketch out the company for non-India users?
Eros Now has established a leading position in the global OTT market with over 211.5 million registered users and 36.2 million paying subscribers. The premium platform offers a wide range of entertainment content across format and genres in 10 different languages. It is primarily an SVOD service with subscribers from across 150 countries and among the only Indian entity to have distribution partnerships with the likes of Apple Plus, IQIYI amongst ....

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Covid-19 sees ITV profits fall by almost a third in 2020

Even though the UK’s leading commercial broadcaster believes that it is seeing an improvement in advertising market trends and potential in its SVOD business, I. ....

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Salto taps Red Bee for content management services

| 09 March 2021
As the service attempts to ramp up after launch in October 2020, French SVOD platform Salto has called on global media services company Red Bee Media to deliver digital asset management (DAM), post-production for promotional material and quality check of assets being added to the platform.
Salto combines catch-up TV and streaming content into one service and with over 15,000 hours of content, it offers programming in a variety of genres, both from Salto’s three stakeholders - broadcast providers, TF1, France Télévisions and M6 - and from other content owners.
Red Bee was contracted to deliver a content management solution that could both manage ingestion from legacy media management platforms, as well as digital asset management and metadata enrichment. Through a benchmarking study, Red Bee implemented a solution combining the company’s own cloud-based Media Gateway and a fit for purpose DAM-system from middleware providerPerfect Memo ....

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Latin America to add 63 million SVOD subscriptions over five years

| 08 March 2021
Days after warning in that the region’s poorly-performing economies have hit its pay-TV arena hard, Digital TV Research is predicting that the Latin America market will have 116 million subscription video-on-demand (SVOD) customers by 2026, up from 53 million recorded at the end of 2020.
In its Latin America OTT TV and Video Forecasts report, Digital TV Research expects that the Latin America region will witness a wave of major SVOD platform launches during 2021. Paramount+ has just launched and this will be followed by HBO Max and Star+ in June. Discovery+ is also expected expand in the region.
Examining where the market will likely take off, th study forecast that Brazil will contribute 44 million to the 2026 total, followed by Mexico with 29 million. ....

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Over two-thirds of British viewers prefer streaming to broadcast TV

| 07 March 2021
A study from independent omnichannel sell-side advertising platform Magnite, has found that half (51%) of UK viewers’ time spent watching TV takes place on streaming channels, and if they could only keep one, over half (55%) would choose streaming services versus broadcast linear TV (45%).
Magnite’s CTV: The Future Forward examined the opinion of 10,500 consumers across the UK, France, Germany, Spain and Italy, looking at how audiences are consuming TV and examining the opportunity for marketers seeking to connect with engaged audiences as the shift to connected TV (CTV) accelerates and consumer behaviour evolve.
The fundamental trend was that there was increasing adoption for CTV services especially in the UK which leads in terms of CTV adoption in the five EU5, according to the report. Among the five countries surveyed, almost seven in ten (69%) UK consumers preferred streaming services to broadcast linear TV (31%) while nearly nine i ....

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