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The Weekly Listen: Is the metaverse a good idea, goodbye primetime, and second screens

On today's episode, we discuss whether the metaverse is even a good idea, what comes after primetime advertising, how powerful gaming influencers are, what everyone is doing on their second screens while watching TV, dislike buttons getting the thumbs down, the best "working from somewhere" tips, a little-known secret about the Statue of Liberty, and more. Tune in to the discussion with eMarketer senior forecasting analyst Peter Vahle and principal analysts at Insider Intelligence Suzy Davidkhanian and Paul Verna. ....

Suzy Davidkhanian , Paul Verna , Peter Vahle , Insider Intelligence Suzy Davidkhanian ,

The Weekly Listen: Facebook becomes Meta, Instagram's affiliate shops, and out-of-stock messages in advertising

On today's episode, we discuss the main takeaways from Facebook's corporate name change to Meta, Instagram's affiliate shops development, how out-of-stock messages could affect advertising, Instagram Reels ads versus TikTok paid ads, selling out this year's Super Bowl ads, reacquainting yourself with the commute, a hidden secret in the number pi, and more. Tune in to the discussion with eMarketer analyst Blake Droesch and principal analysts at Insider Intelligence Suzy Davidkhanian and Paul Verna. ....

Blake Droesch , Suzy Davidkhanian , Paul Verna , Instagram Reels , Super Bowl , Insider Intelligence Suzy Davidkhanian ,

The Weekly Listen: Google Search 2.0, leaving Facebook, and regulating algorithms

On today's episode, we discuss what's next for Google Search, what it would take for advertisers to leave Facebook, regulating algorithms, how advertisers can get into gaming, restaurant robots, how to run better meetings, fun with flags, and more. Tune in to the discussion with eMarketer principal analyst Suzy Davidkhanian, analyst Blake Droesch, and director of forecasting at Insider Intelligence Oscar Orozco. ....

Oscar Orozco , Blake Droesch , Suzy Davidkhanian , Google Search , Insider Intelligence Oscar ,

The Weekly Listen: Facebook goes down, VR's dopamine rush, and TV binging glasses

On today's episode, we discuss what the ramifications of Facebook going dark might be, the search for virtual reality's (VR) dopamine rush, how optimistic marketers should be, some new augmented reality sunglasses for binging TV, how to future proof your marketing, how to combat employee burnout, why there's still some hope for humanity, and more. Tune in to the discussion with eMarketer principal analyst Suzy Davidkhanian, director of reports editing Rahul Chadha, and director of forecasting at Insider Intelligence Oscar Orozco. ....

Oscar Orozco , Rahul Chadha , Suzy Davidkhanian , Insider Intelligence Oscar ,

The Weekly Listen: The next big TV event, TikTok hits 1 billion users, and ads in 3D

On today's episode, we discuss whether TV can produce an event that gathers a mass audience without relying on sports or news, why Warby Parker is eyeing brick and mortar, why advertising's future is in 3D, how folks find things to stream, what to make of TikTok's 1 billion users milestone, the new corporate dress code and greeting etiquette, where the football huddle came from, and more. Tune in to the discussion with eMarketer principal analysts Suzy Davidkhanian and Paul Verna and analyst at Insider Intelligence Blake Droesch. ....

Blake Droesch , Suzy Davidkhanian , Paul Verna , Warby Parker , Insider Intelligence Blake ,