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How A 'Global' Perspective Yielded Deals With Post Malone, A$AP Rocky & Kevin Hart

James Morrissey, the founder of beverage alcohol platform Global Brand Equities, discussed his vision to meet modern consumers where they live and drink via a contemporary approach to brand and promotion, how he cultivates mutually beneficial celebrity partnerships and why moving at “the speed of culture” is key to the company’s marketing strategy. ....

New York , United States , James Morrissey , Kevin Hart , Ray Latif , Global Brand , Global Brand Equities , Brand Equities , Prince Canadian Whisky , Gran Coramino Tequila , Sunny Vodka , Zack Bia , Taste Radio , Global Brand Equitie ,