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Dog Food Carton is ‘Easy Like a Sunday Morning’ D2C company Sundays Dog Food chooses cereal carton-style box for its air-dried pet food, leaning in to the nostalgia of the format with its graphics and brand strategy. Feb 25th, 2021 The inspiration behind the branding for new Sundays air-dried dog food has several layers, as does the packaging structure itself. In particular, say co-founders of the direct-to-consumer company Sundays Food for Dogs, Inc. Michael Waxman and veterinarian Dr. Tory Waxman, “Sundays are usually a day where pet parents can spend a relaxing day at home with their dogs, and we want every day to feel like that. Additionally, the food is designed to be served with the same ease of pouring a bowl of cereal, which we say is ‘easy like a Sunday morning.’” ....
The most purchased pet products we covered this year TODAY 12/28/2020 Zoe Malin, Shop TODAY Our editors independently selected these items because we think you will enjoy them and might like them at these prices. If you purchase something through our links, we may earn a commission. Pricing and availability are accurate as of publish time. Learn more about Shop TODAY. Pets have always been loyal playmates and snuggle buddies, but during the coronavirus pandemic, they’ve provided an extra dose of comfort (and sanity). Readers chose to invest in a variety of quality products for their furry friends this year and especially when it comes to dog food. Subscription food services like The Farmer s Dog one of our previously highlighted most purchased items saw an increase in popularity recently, but people are still opting for dry dog food, too, such as Canidae All Life Stages Dog Food that they can order from retailers like Chewy and Amazon ....