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Rethinking The Reward System For Talent Shows


By Joey Akan, Contributor
02 January 2021   |  
4:17 am
On Sunday, December 13, 2020, Nigerians celebrated the birth of a new star from the MTN Y’ello Star reality TV show. Okeowo Oladotun Alani, aka Dotti out after a long campaign where he shone so bright and won the prize. The other top five contestants include Gideon, Storm, Caesar and Fay Fay Diamond.
Dotti isn’t the only winner. Everyone who signed up for the show and went through the weeks of training and contests, will go home armed with something. They all get connected to opportunities and certifications from prestigious schools for capacity building and long-term empowerment. ....

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