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"Soap Brows" Were a Big Makeup Trend on TikTok In 2020


Euphoria-inspired makeup. Game-changing product discoveries. TikTok is rife with all sorts of fascinating makeup trends that have slowly managed to become mainstream in recent years. Among the biggest to gain popularity on the platform in 2020 specifically were soap brows. If you frequent the app, it s likely you ve already scrolled past a ton of videos with #soapbrows in the hashtag field, but in case you re still unsure what they re actually supposed to look like, we ll explain.
For starters, the trend gets its name from an eyebrow-shaping technique in which one uses a bar of soap (like the kind you keep on your sink) to groom their eyebrows in lieu of your average brow gel. All you have to do is take a clean spoolie, coat it in soap, and brush your brows in the direction you want them to go. It sounds strange, yes, but we ve found the hack to be pretty useful in the past for shaping the brows and keeping the hairs in place for longer periods of time. We re not alone, eit ....

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