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The UK's Tourism Campaign Aims to Be Even More 'Great'

The UK's Tourism Campaign Aims to Be Even More 'Great'
adweek.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adweek.com Daily Mail and Mail on Sunday newspapers.

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Arguing For Ad Spend Doesn't Have To Be An Uphill Struggle. Here Are 12 Fresh Approaches

As more and more advertising spend is directed towards digital media, agencies face an uphill battle pitching for higher levels of investment. We speak to indie and network leaders about how they approach the problem. ....

United Kingdom , Wunderman Thompson , Brent Buntin , Sid Mcgrath , Chris Woodward , Stevie Archer , Ed Mclarnon , Andrew Southcott , Richard Clay , Steve Hastings , Sarah Baumann , Justine Oneill , Captivate Group , Mc Saatchi Group , Media Agency Briefing , Zenith United Kingdom , Analytic Partners , Paul Dyson , How Do You Solvea Problem Like , Gency Models ,

Iceland's viral campaigns and why horses can probably type anything

On with the butter. ....

New York , United States , Blue Lagoon , United Kingdom , Mark Zuckerberg , Stevie Archer , Jeff Bezos , Elon Musk , Zack Mossbergsson , Steve Archer , Mission Iceland , Business Iceland ,

Iceland screaming into the abyss

An antidote to the deep frustration of pandemic lockdowns. ....

New York , United States , Mark Zuckerberg , Facebook Mark Zukerberg , Stevie Archer , Mark Zukerberg ,

Iceland's quirky campaigns speak to our inner weird

A sense of the ridiculous coupled with on-the-go ingenuity. ....

United Kingdom , New York , United States , Mark Zuckerberg , Stevie Archer , Mc Saatchi Group , Business Iceland ,