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Ad spend stubbornly refuses to budge

A tough start to 2024. ....

France General , Frank Carlino , Ben Willee , Jonatan Morales , Stephanie Odonnell , Standard Media Index , Federal Election , Summer Olympics , Media Store , Orange Line Digital ,

SMI - February ad spend down 6%

A stubborn start to 2024. ....

France General , Jane Ractliffe , Frames For Your Heart , Standard Media Index , Paris Olympics ,

WWO: Podcast Reach Now Matches That of TV

This week’s blog post from Cumulus Media | Westwood One’s Audio Active Group analyzes data from Edison Research’s just-released Infinite Dial study. Some of the takeaways from the study that are further explored in the post include: 1) No longer is podcasting a niche platform lacking scale: Podcasting deserves a larger role in media plans… ....

United States , Arnie Semsky , Cumulus Media Westwood One Audio Active Group , Edison Research , Cumulus Media , Westwood One , Audio Active Group , Infinite Dial , Standard Media Index ,

Study: Linear TV Ad Spend Dropped 7% YoY in Feb. 2024

While overall February 2024 ad investment marked a record high, linear TV hit a historical low according to a study from Guideline ....

Standard Media Index ,

Square Peg touts billion-dollar returns as it hits up market for $843m

Square Peg touts billion-dollar returns as it hits up market for $843m
afr.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from afr.com Daily Mail and Mail on Sunday newspapers.

Daniel Petre , Nicholas Moore , Sam Sicilia , Financial Regulator Assessment Authority , Healthcare Group , New York Stock Exchange , York Stock Exchange , Square Peg , Australian Financial Review , Street Talk , Financial Reviewarticle , Unified Healthcare Group , Standard Media Index , Financial Review , Main Sequence , Brandon Capital ,