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Mixed martial arts investment latest example of Saudi Arabia's foray into global sports

Saudi Arabia's most recent venture into the global sports scene — purchasing a stake in the Professional Fighters League — is yet another example of the oil-rich kingdom using athletics to increase its influence. The purchase was relatively modest — $100 million according to the Financial Times — but even in a minority role, Saudi-backed SRJ Sports Investments ensured mixed-martial arts events will take place in that country. The agreement also allows the PFL, which uses a regular season and playoff format more common to team sports, to encroach into the UFC's Middle East territory. ....

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Saudi fund grabs stake in US mixed martial arts league

Saudi Arabia's sovereign wealth fund has acquired a minority stake in the Professional Fighters League (PFL), the two entities said Wednesday, the latest example of the kingdom's sports investment push.It is the first deal sealed by SRJ Sports Investments, a new company unveiled earlier this month by the Saudi fund known as the Public Investment Fund (PIF), that aims to draw "major global events" to Saudi Arabia. ....

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