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SoftBank invests RM250 million into Axiata's data analytics subsidiary ADA

SoftBank invests RM250 million into Axiata s data analytics subsidiary ADA
Details
11 May 2021
Axiata Group’s subsidiary ADA has formed an alliance with SoftBank, investing approximately RM250 million (US$60 million) in ADA to expand and accelerate the group’s analytics, data and AI digital marketing business in the region. Following the investment, SoftBank will hold 23.07% shareholding of ADA, establishing ADA’s valuation at RM1.07 billion (US$260 million). Axiata Digital Services will remain the majority shareholder of ADA at 63.47%.
SoftBank will establish ADA as its core digital and data marketing partner in Asia. It aims to leverage its network of portfolio companies in proposing and providing digital marketing solutions that incorporate ADA’s proprietary technologies and consumer AI models. This alliance also allows SoftBank to expand its footprint in the region by bringing its customer data platform Treas ....

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Malaysia's Axiata says AI unit gets $60 mln SoftBank Corp ...

By Liz Lee
KUALA LUMPUR, May 11 (Reuters) - Malaysian telecommunications firm Axiata Group Bhd on Tuesday said Japanese peer SoftBank Corp will invest $60 million in its digital analytics and artificial intelligence (AI) arm ADA.
SoftBank will own 23% of ADA via new shares, with its investment valuing the unit at $260 million, Axiata said in a statement.
ADA will use the proceeds to expand in South and Southeast Asia, while SoftBank will establish the unit as its core digital and data marketing partner in Asia, Axiata said.
(SoftBank) aims to leverage its network of portfolio companies in proposing and providing digital marketing solutions that incorporate ADA s proprietary technologies and consumer AI models, Axiata said. ....

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Malaysia's Axiata says AI unit gets $60 million SoftBank Corp investment

Malaysia's Axiata says AI unit gets $60 million SoftBank Corp investment
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Malaysia's Axiata says AI unit gets $60 mln SoftBank Corp investment

TechnologyMalaysia s Axiata says AI unit gets $60 mln SoftBank Corp investment
Liz Lee
2 minute read
SoftBank Corp s logo is pictured at a news conference in Tokyo, Japan, February 4, 2021. REUTERS/Kim Kyung-Hoon
Malaysian telecommunications firm Axiata Group Bhd (AXIA.KL) on Tuesday said Japanese peer SoftBank Corp (9434.T) will invest $60 million in its digital analytics and artificial intelligence (AI) arm ADA.
SoftBank will own 23% of ADA via new shares, with its investment valuing the unit at $260 million, Axiata said in a statement.
ADA will use the proceeds to expand in South and Southeast Asia, while SoftBank will establish the unit as its core digital and data marketing partner in Asia, Axiata said. ....

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SoftBank invests $60m into Axiata's AI unit

SoftBank invests $60m into Axiata's AI unit
totaltele.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from totaltele.com Daily Mail and Mail on Sunday newspapers.

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