Disclose which page paid for an ad, but we will also mick it so you can visit an advertise make it so you can visit an advertisers page and see the ads theyre currently running to any audience on facebook. Reporter this Cyber Security expert is not buying facebooks good guy routine. He said facebook is trying to save face. The real question we should be asking is why is facebook talking about this now . Reporter he said the changes facebook is promising now could have been done last year. The company is only acting now because theyre in trouble. I dont think its so much of trouble in the legal sense, but what you do have is a major reputation issue that theyre going to have to deal with. Reporter he said facebooks announcement today sends a message. Companies can act and we will expect them to. This should be a message to the entire industry that you can be proactive and, in fact, its actually in todays day in age a necessity for doing business internationally. Pr regulate, reporter we