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Will LQR House's Marketing Chops And CWSpirits.com Buy Make It A More Attractive Takeover Target? - Pernod Ricard (OTC:PRNDY), Diageo (NYSE:DEO)

Competition is fierce in the wine and spirits market, with a slew of brands vying for consumers’ ever-evolving tastes. For many larger alcohol producers and brands, the problem is made worse by their lagging adoption of modern marketing practices. That puts them at a disadvantage in the era of e-commerce and social media. ....

Diageo Plc , Pernod Ricard , Spirits Marketing To Social Media , John Cafazza ,