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Equinix taps Schneider Electric talent as APAC channel sales lead Equinix taps Schneider Electric talent as APAC channel sales lead Will promote awareness of Equinix’s channel network. Credit: Supplied Data centre operator Equinix has appointed Sophie Ben Sadia as vice president of channel sales for the Asia Pacific (APAC) region, coming over from Schneider Electric after more than four years. In the role, Ben Sadia will be promoting awareness of various aspects of Equinix’s channel network through updates to team structure and tools such as the vendor’s Partner Direct Quoting tool. She will also be highlighting partner alignment with target opportunities, like multicloud architecture and edge computing, and how channel players can achieve them. ....
Data centre operator Equinix has appointed three new regional vice presidents of channel sales, including Sophie Ben Sadia for Asia Pacific. Ben Sadia, along with the new VPs for EMEA, Orla Ni Chorcora, and the Americas, Kevin Thames, will report directly to Equinix global channel senior vice president Jules Johnston. According to a Q&A on Equinix’s corporate blog, Ben Sadia joined Equinix in May this year and is based in Singapore. Before joining Equinix, Ben Sadia was most recently Schneider Electric channels and alliances vice president and Secure Power division edge computing leader for Asia-Pacific, Middle East and Africa, Russia and South America. ....