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Advertising agencies in Nigeria have a club. Less of a social club; more of a business collective. They call it the Advertising Agencies Association of Nigeria, AAAN. It’s pronounced Triple A-N. Right now, the president of AAAN is Steve Babaeko.
You might have heard of Steve. Popular dude, intriguing last name, dreadlocks, dark. Anyone who’s familiar of Steve knows how far he’s come and they know that, to sit at the head of the ad industry’s long table, he’s living one of his biggest dreams. The question, though, is: now that he has it, what will Steve do with this momentous influence? ....

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