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on January 29, 2021, 13:10 Fun with numbers: A hardware company could spend $3 million to launch their first device. A software company could get to revenue faster and still have a $1 million to market a product with recurring revenue. We have written a lot about the blind spot the US venture ecosystem has for semiconductors (and here) and hardware more generally. We recently helped a venture firm conduct due diligence on an electronics company, which put us in the awkward position of having to walk in someone else’s shoes. Sympathy for the devil, and all that. In our posts we have attempted to be fair, pointing out that US VCs are making sensible economic decisions albeit on a short-sighted viewpoint. Investing in hardware is much more capital intensive and thus risky than investing in software. In this post, we want to work through some of the math behind that. ....