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Coca-Cola Licenses Simply, Minute Maid to Sell Fruit

Well-known juice brands "Simply" and "Minute Maid" will appear on citrus fruits and grapes.

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The Friday Checkout: Grocers relationship status with sustainability? It s complicated

Grocery news

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Coca-Cola Agrees Licensing Deal For Brands To Enter Fresh Produce Category

Coca-Cola Agrees Licensing Deal For Brands To Enter Fresh Produce Category
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Frutura and The Coca-Cola Company™ ink licensing agreement

Frutura and The Coca-Cola Company™ ink licensing agreement

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Coca-Cola s Minute Maid and Simply brands to be used with fresh fruit

Fruit sales and marketing network Frutura has signed a licensing agreement with The Coca-Cola Company: marking the first time Coca-Cola has licensed a brand for use within the fresh produce category.

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