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Belgravia rebrands to “widen the district’s appeal”
Design studio SomeOne has created a new identity for the central London district, with details inspired by Belgravia’s architecture. April 29, 2021 4:12 pm
The affluent London district of Belgravia has revealed a rebrand, which looks to broaden the area’s appeal and showcase its cross-sector offerings.
SomeOne design studio, also based in London, has created the new identity, which includes a bespoke typeface, graphic pattern and new mascot in the form of an Italian greyhound.
The work has been commissioned by Grosvenor Estates, a property group which owns much of Belgravia and manages properties in the area.