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Predict the next surge and it uses of all things Amazon Customer reviews. Hes published a paper on the finding and joining us live now to talk about it Northeastern University Political Science associate professor Nicholas Beacham professor beacham. Thanks for joining us. Thanks for having me. So your research focuses on the question. Can we predict covid cases using amazon reviews of scented Yankee Candles . What was the origin of that . So i think it began as an internet meme where people would post humorous reviews of these central candles complaining about a lack of smell and would say well covid cases are rising. We think that you know, these are due to people having a nosmi or a lack of smel ....

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