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The Stratocaster is 70. Fender's CMO believes Jimi Hendrix is the key to the next 70

The Stratocaster is 70. Fender's CMO believes Jimi Hendrix is the key to the next 70
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

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The Stratocaster is 70. Fender's CMO believes Jimi Hendrix is key to the next 70

Fender CMO Evan Jones reveals how the guitar brand is channeling Jimi Hendrix to help attract the next generation of Voodoo Children, showcasing how he has modernized its marketing department in the process. ....

United States , Kevan Jones , Nike Air , Artist Relations Team , Artist Marketing Team , Guitar Forever Ahead Of Its Time , Jimi Hendrix , Nike Air Force , Guitar Hero , Not So Slight Return , Fender Play , Love You , Even Stratocaster , Red Hot Chilli Peppers , Artist Marketing , Fender Next , Show Us Your Strat , Forever Ahead , Voodoo Child , Its Time ,