analytics mess, do you think facebook and mark zuckerberg who you know will finally have to change their strategy and be more open with the press and be more aggressive in driving their message? i think they will have to. there were five days .. .. saying sorry for the breach of trust. vo: gopi s found a way to keep her receipts tidy,
be comfortable sit hearing in california making content policy decisions for people around the world, things like, where s the line on hate speech? but somebody has to police the content, true or false? true. he talks off brand-new the community. he calls facebook a community. it s a group of people, and those people should be living by certain rules. who is to make the rules but the person who created it. it s mark zuckerberg s responsibility. i think from the interview we had it sounded like he s final realized he might not have a choice. howie: when you were sitting down with him, did you have the impression this was once again
they violated facebook policies in getting information of americans. they purchased a ton of facebook data from a researcher who unlawfully obtained it. they are saying they used this information to target americans in the election and use psychographic methods to get out the vote in swing states. howie: cambridge analytics broke the rules, i understand that. how different is that from other firms that try to get information about people so they can target them for advertising and what the barack obama campaign did in 2012. that s a good question. what campaigns do. they work with facebook above
board openly to target voters to help get out the vote. there are useful things you can do on facebook. what cambridge analytics did was go behind there are ethical rules
as with the russian meddling a situation where after the fact, after the damage has been done, he does a facebook post or does a couple interviews and says he s going to fix it but offers only vague promises about that. it was very reminiscent. for people who don t know mark, it s hard to feel i am i think off of him to feel any sympathy for him. there are not a lot of people who feel bad for mark zuckerberg today. but as someone who has talked to him multiple times in the past. he comes out and he wants to fix things. a lot of this started because as he said himself he was too idealistic. he thought facebook would be a place where everybody would play nice and play by the rules. i think he feels legitimately