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Florian Sengstschmid: "The pandemic fueled a growing demand for nature-related, eco-friendly, and outdoor activities"

Florian Sengstschmid: "The pandemic fueled a growing demand for nature-related, eco-friendly, and outdoor activities"
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Azerbaijan Redefines Its Domestic Tourism Strategy By Looking Beyond Its Major Cities Azerbaijan Redefines Its Domestic Tourism Strategy

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In a typical year, domestic tourism accounts for 54 percent of Azerbaijan’s overall travel economy. When the pandemic hit, and the international borders of the country were closed for inbound travelers, domestic tourism became more important than ever.
In 2020, Azerbaijan Tourism Board (ATB) launched the new campaign, “Macəra Yaxındadır” translating to “Adventure is Near” encouraging Azerbaijanis themselves to discover the rich and diverse offerings of their own country, from the prehistoric petroglyphs of Gobustan and the Sheki Khans’ Palace, to hiking in the Caucasus mountains and the ever-burning patches of Yanardag.
“We have been working on an overarching strategy that focuses on promoting domestic tourism,” said Florian Sengstschmid, CEO of Azerbaijan Tourism Board. “Straddling the border between East and West, Azerbaijan contains geographical features of both, resulting in a remarkable range of landscapes, habitats, and climate zones ....

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7 lesser-known world wonders listed | Skyscanner's Travel Blog

Image courtesy of Oxalis Adventure
Translating to ‘Mountain River Cave’, Hang Son Doong Cave is the largest in the world. Buried deep in the jungles of Phong Nha Ke-Bang National Park in Vietnam, the cave looks like something straight out of the Jurassic period. At 182 metres high, 91 metres wide and more than four kilometres long, Hang Son Doong Cave feels like an underground world of its own might, filled with the world’s largest stalagmites.
But thanks to its two sinkholes, the cave is also flooded with sunlight at times. This has made it possible for a spectacular underground jungle to form where trees reach up to 50 metres high, and for a variety of animals, from monkeys to flying foxes, to call this cave home. Talk about world wonders. ....

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