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Wondrlab onboards Mandar Sawant & Sherwin Mascarenhas as Content Directors

Mascarenhas comes with over a decade of experience in digital advertising and platform-first thinking, having previously worked in the digital and integrated teams at Ogilvy, Publicis, and WYP Brand Solutions. Sawant comes with nearly 11 years of experience in advertising, having worked majorly in the digital realm, on brands like Vodafone, Samsung Mobile, Diageo Johnnie Walker, Black & White, Cadbury 5 Star, Maruti Nexa, Monkey Shoulder, to name a few ....

Jammu And Kashmir , Tanuj Khanna , Sherwin Mascarenhas , Amit Akali , Mandar Sawant , Rahul Mahajan , Maruti Nexa , Diageo Johnnie Walker , Sameet Ali Soni , Ferrero Rocher , Brand Solutions , Bestmediainfo Bureau , Bestmediainfo Bureau Delhi , Mediainfo Bureau Delhi , Content Director , Cadbury Perk , Cadbury Fuse , Changi Airport , Impact Top , Samsung Mobile , Monkey Shoulder , Nat Geo India , Creative Leads , Dipti Rode , Co Founder Wondrlab , Sherwin Mascarenhas ,

Wondrlab strengthens its Digital and Platform First Creative

Wondrlab strengthens its Digital and Platform First Creative
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Jammu And Kashmir , Wondrlab Sherwin , Tanuj Khanna , Sherwin Mascarenhas , Amit Akali , Mandar Sawant , Rahul Mahajan , Maruti Nexa , Diageo Johnnie Walker , Sameet Ali Soni , Ferrero Rocher , Brand Solutions , Co Founder Wondrlab , Samsung Mobile , Monkey Shoulder , Nat Geo India , Dipti Rode , Content Director , Cadbury Perk , Cadbury Fuse , Changi Airport , Impact Top ,

Indulgence meets technology in Cadbury 5Star's latest campaign


Click on the Image to watch the TVC.
Mondelez India’s brand Cadbury 5Star has brought a quirky campaign that brings together the perfect fusion of indulgence and technology while manifesting its ‘Do Nothing’ proposition.
In partnership with Google and conceptualised by Ogilvy, the brand is upping its game a notch higher by introducing the ‘5Star Do Nothing Assistant’, the first-ever AI that helps you do nothing.
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While most mobile assistants help you become more productive, the 5Star Do Nothing mode on every android device with Google Assistant gives you more perspective and does the exact reverse. All you need to do is, say Ok Google, eat a 5Star to get your Google Assistant to lean back, relax, and motivate you to do nothing as well. ....

Sukesh Nayak , Nishigandh Dhende , Prakash Nair , Kainaz Karmakar , Seap Bhagchandani , Sherwin Mascarenhas , Kunal Pardeshi , Shekhar Banerjee , Harshad Rajadhyaksha , Suraj Kolhapure , Nadia Miranda , Nitin Menon , Kaustubh Basankar , Priya Thakkar , Karan Sridharan , Russell John , Beenu Kurup , Ganapathy Balagopalan , Media Agency , Pr Agency , Bestmediainfo Bureau Delhi , Creative Team , Creative Agency , Bestmediainfo Bureau , Planning Team , Mediainfo Bureau Delhi ,