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L A Market Week Sizzles With Delights for Resort/Spring 24

Sultry summer days during Los Angeles Market Week, held July 30–Aug. 3, had buyers ready for Resort/Spring ’24 and proved once again why the L.A. Fashion District is the place to be for global fashion trends, from colorful and upcycled collections to garments with mixed-fabric usage.

Buyers and Brands Work Together During L A Market Week to Protect Businesses

As retailers sought to refresh inventory, they found lines such as the Lana Collection at CMC’s Sharon Koshet Sales (above), shirts including tie-dye styles at the New Mart’s Tramever Inc. Showroom (below) As Los Angeles County continued to grapple with surging COVID-19 numbers, apparel businesses worked together to fortify their operations. During L.A. Market Week, which was held Jan. 10–14 in downtown Los Angeles, showrooms welcomed buyers to view lines in person while they also afforded the option of online meetings via Zoom. At the Cooper Design Space and The New Mart, business was not conducted as usual, but it was performed to the best of everyone’s ability under sanitary and secure conditions.

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