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audie cornish is here. good morning to you. he s being intentionally provocative that s obvious because he needs eyes, needs attention i mean, elon musk to twitter and part of the whole thing about restoring the former president, do a poll is a look at me. i m glad you re saying this because there s a business for that. elon musk doesn t believe in advertising. tesla never really did advertising because he thinks good products sell on their own. problem is, you just bought a company that runs on 90% advertising. and doesn t sell cars. doesn t sell anything. so brand safety and how advertisers feel about what is on the site along with their ads is meaningful. and lots said they were going to hit pause when he first bought it and started talking about trump. i can t believe advertisers are fleeing given what he tweeted the last 24 hours, talking about trump wanting to get back on twitter.