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For Neiman, Saks, Nordstrom, The Retail Battle Is Private • MV TELEGRAPH

As department stores like Saks Fifth Avenue try to bring customers back to stores after the Covid-19 pandemic shutdown, the move to online sales may ....

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For Neiman, Saks, Nordstrom the retail battle is getting more personal

For Neiman, Saks, Nordstrom the retail battle is getting more personal
CNBC
1/30/2021
Samantha Subin
For decades, personal shopping services were reserved for the most affluent consumers at department stores like Neiman Marcus and Saks Fifth Avenue.
Now more department store sales associates earn commissions and build client relationships with personalized services offered online, a setup that also benefits retailers.
The Covid-19 pandemic also is shifting these experiences online through social media like Instagram and virtual styling technology apps.
I don t see in-store shopping being a thing in the future, says one Saks Fifth Avenue sales associate.
© Provided by CNBC
As department stores like Saks Fifth Avenue try to get shoppers back into stores after the Covid-19 pandemic shutdowns, the shift to online sales may continue to accelerate thanks to personalization technology. ....

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