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Inside the Mysterious World of Celebrity Beauty Brands

Inside the Mysterious World of Celebrity Beauty Brands Allure 6 hrs ago © Allure Nearly two decades ago, Jessica Simpson had an edible cosmetics line called Dessert Beauty, sold at Sephora. It was sugary and sexy, a shimmering distillation of the spirit of the early aughts. Then it disappeared. At the time, Simpson and her then husband Nick Lachey starred in one of the earliest celebrity reality shows, MTV s Newlyweds. It was a simpler time, predating Instagram, Kardashians, and sponcon. Celebrity beauty looks were documented and dissected primarily on red carpet shows and in gossipy magazines like Us and Star. For the first time, their beauty businesses were tabloid fodder too. When People reported on alleged trouble with Dessert s business side, they quoted a representative for Simpson distancing her from the brand. She was a spokesperson with no knowledge of or responsibility for any of the claimed financial snafus, more of a brand ambassador and less of a beauty ex

Jada Pinkett-Smith and Family Drop $6 Vegan Beauty Brand at Target

i Jada Pinkett-Smith and Family Drop $6 Vegan Beauty Brand at Target Hey Humans is the new vegan, gender-neutral, cruelty-free personal care brand by Jada Pinkett-Smith and family. February 25th, 2021 One of Hollywood’s most talented and successful families, the Smiths, has stepped into the beauty world. Together with husband Will and children Jaden and Willow, Jada Pinkett-Smith has launched Hey Humans, a gender-neutral, environmentally-friendly, vegan, cruelty-free personal care brand. The family collaborated with Maesa, a beauty incubator for “meaningful” brands, to launch Hey Humans, which is exclusively available at Target. The affordable range (nothing is priced above $6) is 99 percent plastic-free and includes natural deodorants, body washes, and lotions, all of which are packaged using aluminum and paper.

Willow, Jaden, Jada, and Will Smith Launch Vegan, Non-Toxic and Plastic-Free Personal Care Brand

Willow, Jaden, Jada, and Will Smith Launch Vegan, Non-Toxic and Plastic-Free Personal Care Brand
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