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Massimo Frascella to succeed Marc Lichte as Head of Design at Audi from June 1, 2024, ET Auto

Audi: Frascella, alumnus of the Istituto d`Arte Applicata & Design in Turin, began his career at Stile Bertone. Positions at Ford Motor Company and Kia followed. Since 2011, Frascella (52) held leading roles at Jaguar Land Rover, most recently as Head of Design for both the brands. ....

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Ex Jaguar Land Rover Design Chief Takes Helm At Audi, Touts Timeless Designs

Massimo Frascella is the new Head of Audi Design, replacing Marc Lichte who leaves his role after 10 years. The new boss touts a sophisticated design language. ....

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