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First Choice targets Gen Z with new Leo Burnett Thailand campaign titled 'Mafia of Digital World' – Campaign Brief Asia

First Choice and Leo Burnett Thailand have teamed up to launch ‘Mafia of Digital World’ – a futuristic tale that promotes the 'XU by First Choice’ credit card to a generation of digital natives. ....

Phra Nakhon Si Ayutthaya , Wityawat Lama , Surapen Yosravikul Saito , Ariyawat Juntaratip , Praewpakorn Chumsainaayudhaya , Naphat Chiangrat , Athip Sinpagekan , Rungrudee Chinpratan , Sarut Yungcharoen , Kittinat Prasomsap , Sompat Trisadikun , Pornchanok Junjumroensub , Rathawan Sukanake , Sarita Virunechavee , Pattra Ketsamathi , Bhakpong Skonvitayanon , Product Service , Creative Agency , Client Service , Group Creative , Agency Producer , Leo Burnett Group Thailand , Production Company , Ayudhya Capital Services Company , First Choice , Group Creative Director ,

The Leo Burnett Group Thailand and Krungsri First Choice collaborate with Thai NFT artist PUCK to launch 'The First NFT Credit Card'

The Leo Burnett Group Thailand and Krungsri First Choice have decided to catch up with the disruption by revolutionizing themselves and jumping into the NFT platform by collaborating with “PUCK”, a well-known Thailand’s NFT artist. ....

Phra Nakhon Si Ayutthaya , Ariyawat Juntaratip , Rathawan Sukanake , Sarita Virunechavee , Sarut Yungcharoen , Kittinat Prasomsap , Sompat Trisadikun , Leo Burnett Group Thailand , Product Service , Ayudhya Capital Services Company , Creative Agency , Krungsri First Choice , First Choice , Krungsri First , Leo Burnett Group , Creative Officer , Creative Director , Management Director ,