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BACARDI NH7 Weekender is returning to Pune this November!

All set to launch another edition of India's "happiest multi-genre music festival" in Pune, BACARDI NH7 Weekender will take place in the city on November 25 to 27. The festival will witness 40 plus artists perform across five . ....

Andhra Pradesh , New Delhi , West Bengal , Sameeksha Uniyal , Akshat Rathee , Hip Hop , Mahalaxmi Lawns , Weekender Mug , Managing Director , City Takeover , Brand Lead , South East Asia ,

'We have been bringing avenues of entertainment to consumers in these festive times'


December 30, 2020
By Nafisa Shaheen
65
Sameeksha Uniyal, Senior Brand Manager, Brand BACARDÍ, India & South-east Asia, discusses the journey of NH7 Weekender along with their new marketing strategies
The 11th edition of the multi-genre, multi-city music festival, Bacardi NH7 Weekender was celebrated virtually on the 5th and 6th of December 2020. The two-day digital edition featured an eclectic lineup of musicians, who came together to perform for their fans. Simultaneously streamed on 3 platforms; the BACARDÍ Stage, The DEWAR’S Stage, and BREEZER Vivid Stage clocked 16+ hours of music by local and international artists.
With the festival going virtual, Sameeksha Uniyal, Senior Brand Manager, Brand BACARDÍ, India & South-east Asia, spoke to exchange4media about the journey of NH7 Weekender so far along with their new marketing strategies. ....

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Pocket Aces creates cocktail anthem for Bacardi NH7 Weekender


The video features indie artists Ambika Nayak and Instrumen.
19 Dec, 2020 - 11:07 AM IST     |     By indiantelevision.com Team    
MUMBAI: Bringing the thrill of popular music festivals home, Gobble, a lifestyle channel by Pocket Aces, has created a cocktail anthem for Bacardi NH7 Weekender in collaboration with OML Entertainment. The endeavour features independent musician Ambika Nayak and acapella group Instrumen to demonstrate two easy yet delicious cocktail recipes that can be mastered at home using Bacardi Rum.
The video, which was released ahead of the Bacardi NH7 Weekender on Gobble’s YouTube, Facebook and Instagram pages, saw Ambika Nayak take viewers through quick cocktail preparations – an aam panna mojito, and a piña colada. She was accompanied by acapella artists from the Instrumen group who created the perfect sound using their beatboxing skills and vocals to emulate instruments and unusual beats while also lending their melodious voices ....

Sameeksha Uniyal , Ambika Nayak , Sonalika Mehra , Pocket Aces , சாமீக்ஷா ஊனியால் , அம்பிகை நாயக் , சொனலிகக மெஹ்ரா , பாகெட் ஏசஸ் ,