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Happiest Minds and Beatroute Partner to Offer Revenue Realization Solutions for CPG Industry

Happiest Minds and Beatroute Partner to Offer Revenue Realization Solutions for CPG Industry Posted On: 2021-04-14 00:59:04 (Time Zone: Arizona, USA) Happiest Minds Technologies Limited (NSE: HAPPSTMNDS), a Born Digital. Born Agile , digital transformation and IT solutions company and BeatRoute have entered into a strategic partnership to solve typical revenue realization problems faced presently by the CPG industry . The complex CPG eco-system is characterized by multiple channels and relationships including Modern Trade, General/Traditional Trade and other B2B channels that require a seamless, holistic solution to enable smart selling physically as well as digitally. This partnership empowers CPG enterprises with a goal-oriented Digital Transformation journey, by leveraging new age technologies such as ML, Store Analytics, Sales Process Gamification, Bots and Social Channels to drive Sales Uplift and provide brands with a competitive advantage.

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