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Happy Money's Sadira Furlow Shares Her Faith-fueled Leaps on the Path to CMO

Happy Money’s Sadira Furlow Shares Her Faith-fueled Leaps on the Path to CMO
The Former PepsiCo Exec Discusses Why the Pressure and Permission to Evolve is a Gift
By Heide Palermo
5 hours ago
Her current position at fintech start-up Happy Money may be Sadira Furlow’s first-ever CMO role (and this her first-ever podcast!) but don’t let the rookie façade fool you. The 2020 Brand Genius honoree has a string of noteworthy career achievements under her belt, including viral Superbowl campaigns like Mountain Dew’s “PuppyMonkeyBaby” and one of her proudest career wins in building from the ground up, PepsiCo’s first premium water brand LifeWTR. ....

Sadira Furlow , Happy Money , Mountain Dew , சந்தோஷமாக பணம் , மலை பனி ,

Former Pepsi Marketing Lead Sadira Furlow Named Happy Money CMO

Her move from snacks to fin tech was almost a missed opportunity<br> ....

Sadira Furlow , Happy Money , சந்தோஷமாக பணம் ,

Meet the Snapchat Generation

Meet the Snapchat Generation
New behaviours and values are changing the world and the 249 million people who communicate using Snapchat are in the vanguard.
The “Snapchat Generation” is less defined by age than by attitude - and it’s one marketers need to wrap their arms around if they are to appeal to tomorrow’s mainstream consumers.
So what are the attitudes they share? How do they use Snapchat and - crucially - how can brands engage with them on the platform?
In a content series of articles, film and a podcast - all hosted on a Campaign-Snapchat hub – we’re shining a light on this vast group of tech-savvy young people who are determined to make their mark and taking a look at how brands can join them on their journey ....

Charlotte Swead , Kenny Mitchell , Genz Snapchatters , Helen Lin , Depop Swead , Sadira Furlow , Maria Milenkova , Starling Bank , Snapchat Generation , Snap Map , Snap Inc , Publicis Media , கெண்ணி மிட்செல் , ஹெலன் லின் , ஸ்டார்லிங் வங்கி , ஒடி வரைபடம் , ஒடி இன்க் , புபிலிசிச் மீடியா ,