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What We Learned from The Hermes MetaBirkin Case

The MetaBirkin case raises questions for brand owners. Should brand owners file for trademarks to cover the digital goods and services of their brand? There is an argument that additional trademark registrations are not needed because the brand naturally extends to these aspects.

Trademark Rights In The Metaverse: Lessons Gleaned From The Hermes MetaBirkin Case | Dinsmore & Shohl LLP

Consider this scenario: you worked hard for many years and spent thousands of dollars building your brand. You even took the proper precautions and registered your trademark with the.

BoF Insights | Why Ownership Matters to NFT Shoppers

BoF Insights | Why Ownership Matters to NFT Shoppers
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