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this is the largest trade show in the world, one of the largest. about 100,000 people attend this show every year. here s some of the programs that we taped while in vegas. and now joining us on the communicators is andrew thompson who is president, ceo and co-founder of proteus digital health. mr. thompson, what is proteus digital health? guest: proteus is the world s first digital medicine company. so we created a platform that we call a digital health feedback system, and the main components of that platform are an ingestible sensor that turns on when you swallow it and communicates through your body. it sends information to a wearable patch that you wear on your torso and collects information about the medicines you swallow and your physiology, things like your heart rate, your body angle, activity, sleep, temperature, quite a lot of things, actually, what we call a panel of physiological wellness messages, and then it communicates with a cell phone you carry an ....
.. host: how long can that take? guest: you know the regulatory system got a lot better about it because you know cancer, people don t live that long and we don t give up these great discoveries. the agency has been very open about we understand we don t have a lot of time here but if you look in the year to two years and the year for us to develop the trials and then another year for the fda to review it and get it really so it s not an obnoxious amount of time compared to therapeutic approval. but we do need translational medicine and regulations that allow us to take research discovery faster into the clinic for stage iii and stage iv cancers. with stage i and two we can get those treated well and monitor them. stage iii and four it s almost a hail mary at some point where we are trying to do something for that patient. host: is it expensive, the regulatory process? guest: it is expensive but it s expensive because the fda and agencies like that around the wo ....
and that is what someone would swallow? this little dot is to become manufactured with a medicine, for example, so that when you swallow it, it turns on. it is a very interesting piece of technology. there is no battery, no radio, no antenna. if you ever thought about how you might pass something inside the body, for example, i do not know if you have ever heard of anything called a potato battery. that is where you put a little bit of copper, magnesium inside a potato and then you can like it up. in this case, we have a little bit of copper, a little bit of magnesium, both essential battery elements. we have about 7 micrograms of copper. and you need about 1,500 milligrams of copper per day, in your diet. and then a tiny bit of magnesium. when you swallow this device, you become the potato. it is powered by you. and it sends a unique identifier through your body that can only be protected and detected by the thing that is on your body, the patch. the pill will sa ....
that cannot receive benefits, not only do we spare the patient the side effects, we save health care about the cost. the obama administration a few years ago used t o to quote data. about $25 billion had no impact on the patient. if we spent $3 billion in these test capabilities, you save health care costs. we are looking at these game changing technologies to improve the overall cost of health care. the beauty of these is it is the essence of personalized medicine. if we can more effectively take your dna and identify the nuances of your specific disease, which cannot practice trial and error madison medicine. it is hundreds of billions of dollars wasted on trial and error madison. more specific approaches treating disease at the individual level will save a tremendous amount of money. ron andrews, d work with nih? do you take koretz with them? we are one of the do you take grants with them? friends as collins, the head of nih, francis collins, the head o ....