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2 Things Investors Should Know About Recent IPO Coupang, the "Amazon of South Korea"


May 3, 2021 at 10:45AM
Coupang (NYSE:CPNG), South Korea s biggest e-commerce company, began trading on the New York Stock Exchange on March 11 through an IPO that raised $4.6 billion. 
While Coupang is relatively unknown in the U.S., its IPO grabbed a lot of attention and for good reasons. For one, Coupang s debut was the biggest by a foreign company since
Alibaba Group Holding s (NYSE: BABA) 2014 IPO. Like Alibaba, Coupang has serious backing from Japanese tech conglomerate
SoftBank Group (OTC:SFTB.Y). With a 28.7% stake in Alibaba and a 35.1% stake in Coupang, SoftBank is the biggest investor in both companies.
There s no doubt that with Coupang, Softbank wants to crown another king of e-commerce. But can Coupang live up to the hype? Let s take a closer look. ....

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Why Coupang Is the Asian E-Commerce Stock to Bet On


E-commerce has seen tremendous growth across the globe due to the COVID-19 pandemic with global penetration now above 20%, and total e-commerce sales above $4.2 trillion. Within the global e-commerce industry, South Korea is one of the most developed economies as online retail spending is projected to exceed $200 billion a year by 2024. One company that is leading this charge in South Korea is
Coupang (NYSE:CPNG), which just went public in early March.
Here s why Coupang might be the Asian e-commerce stock to bet on over the next decade and beyond.
Image source: Getty Images.
Coupang runs a standard e-commerce business and operates a similar model to what ....

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Is New IPO Coupang the South Korean Amazon?


Mercadolibre (NASDAQ:MELI). Let s take a look to find out if that s a valid analogy.
Image source: Getty Images.
The business
Coupang was founded with the goal of building an end-to-end e-commerce platform for the Korean market. Its flagship offerings are the Rocket Delivery service and the Rocket Wow membership (similar to Amazon Prime) that give people same-day and next-day delivery on millions of items. This part of the business is almost an exact match for what Amazon does in the United States and other markets. However, Coupang goes a step further by offering its members what it calls Dawn Delivery, a program that delivers any item ordered before midnight by 7 a.m. the next day. ....

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