If you haven't already, please study our free Bootstrapping Course and Investor Introductions page. Entrepreneurs love to discuss success. Few are willing to discuss what they tried and failed at. When we spoke in 2019, Robly Co-founder Adam Robinson did a terrific job of sharing his journey through various failed experiments to a model that was gaining traction. Robly was bootstrapped to an 8-figure exit to private equity in 2021. Sramana Mitra: Let's start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of background? Adam Robinson: I was born and raised in Houston, Texas. I went to Rice University. I graduated in 2003. One of my friends had an internship at Goldman-Sachs the year before. I didn't know anything about it, and somehow convinced people to give me a job as a derivatives trader at Lehman Brothers. For 10 years, I traded these real estate-related, credit default swaps. It was the most