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Pennsylvania Consumer Fraud Law's Strict Liability

Thursday, May 6, 2021
In 1999, Gary and Mary Gregg enlisted the services of Robert A. Kovalchik, a financial advisor and insurance salesperson for Ameriprise Financial, Inc. As a result of misrepresentations made by Mr. Kovalchik, the Greggs ultimately filed suit against him and Ameriprise alleging – among other claims – an Unfair Trade Practices and Consumer Protection Law (“UTPCPL”) claim.
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It’s important to understand that a UTPCPL claim has teeth because – unlike common law claims – it allows for the recovery of attorney’s fees and treble damages. See Earl v. NVR, Inc., trading as Heartland Homes of PA: Werwinski is Dead. The UTPCPL is applicable to most consumer transactions including automobile transactions, home improvement contracts, home purchases, insurance contracts, leases, and service contracts. ....

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Warning to Businesses: Pa. Supreme Court Rules State of Mind Irrelevant to Proof of Unfair Trade Practices Claim | Pietragallo Gordon Alfano Bosick & Raspanti, LLP

Takeaways:
Plaintiffs claiming violations of the Unfair Trade Practices and Consumer Protection Law are not required to prove that the defendant intended to deceive or defraud.
Companies doing business directly with consumers can be held strictly liable for deceptive sales practices even when the alleged misrepresentations were unintentional or negligent.
In a decision likely to have broad ramifications for consumer protection claims in Pennsylvania, our Supreme Court has ruled that plaintiffs claiming violations of the Unfair Trade Practices and Consumer Protection Law are not required to prove that the defendant intended to deceive or defraud. The Court’s 4-3 majority ruling in ....

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PA Supreme Court Finds Intent Is Not Nine-Tenths of the Law | BakerHostetler

[co-author: Michael Ingram]
We regularly tell clients that intent is meaningless when it comes to deception under Section 5 of the FTC Act. And that’s true (or we wouldn’t say it). But fewer people realize that it’s not necessarily true when it comes to a minority of the states. As of a couple weeks ago, however, that number has shrunk by one, courtesy of the Pennsylvania Supreme Court. In
Gregg et al. v. Ameriprise Financial Inc. et al., the Pennsylvania Supreme Court held that Pennsylvania’s Unfair Trade Practices and Consumer Protection Law (CPL) does not require a showing of intent to hold defendants liable. This 4-3 decision, which was nearly 20 years in the making, makes clear that the statute functions in a strict liability manner. There no longer needs to be a finding of fraud or negligence for a court to deem a business’s practices deceptive. This broadens the power of the law to regulate unscrupulous business practices. ....

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Pa. Supreme Court decision looks like trouble for businesses in consumer protection cases

Wecht
HARRISBURG – The Supreme Court of Pennsylvania has affirmed a lower court ruling which declared not only that Amerprise Financial was deceptive in its sale of insurance and financial services, but that proving intent to deceive isn’t required to win such a case filed under the state consumer protection law.
In a 4-3 ruling on Feb. 17, the state’s high court
upheld a decision from the Superior Court of Pennsylvania, which also found that protections outlined in the Unfair Trade Practices and Consumer Protection Law applied to plaintiffs Gary and Mary Gregg, in their lawsuit versus Ameriprise Financial, Inc., Riversource Life Insurance Company and Robert A. Kovalchik. ....

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