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So theres been a concerted effort in ac 21 to continue to focus on these issues. The labeling issue is a challenging one because historically our labeling has been for either nutrition or because of a known hazard or something that requires a warning. I think its fair to say that this isnt about nutrition and at least from my perspective, its not about any kind i have safety hazard. This is more about consumers right to know. Candidly i think the debate is a 20th century debate in the 21st century. There was mention of bar codes and other ways, necessarilies in europe is currently using a ur code. It could be Something Like a bar code that would allow folks with smartphone or the ability in Grocery Stores to have reading devices that would allow folks to have all the information they need and want about a product without necessarily creating a label that might accepted the wr ....